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Your website is your shop window. Is the light on?

Most small-business websites went dark years ago: slow, awkward on a phone, invisible on Google. Seventh Avenue Media relights them for plumbers, salons, mechanics and every trade on the street. Custom, hand-coded, fixed price, and yours to keep.

Check my website or talk to Greg: (850) 348-0759
Walk the avenue

A walk down Seventh Avenue

Every business on this street has a website, and a website is a shop window. Some are lit. Plenty went dark years ago and nobody noticed.

A dark window doesn’t look closed. It just makes the shop next door look like the better bet.

Keep scrolling. We’ll switch them on as you pass.Here’s what we found, and what we did about it.

Plumbing & Drains

Illustration · not a client

The plumber

Built in 2011. The phone number is a picture, so nobody on a phone can tap it.

Relit: tap-to-call on every page, and it loads before they give up.

Ed Gutentag Photography
Ed Gutentag’s real old WordPress homepage: a pale turquoise page with a script logo and a slideshow Ed Gutentag’s new hand-coded homepage: an aerial beach photograph with the headline Hollywood eye, beach prices

Real work · Panama City Beach

Ed Gutentag Photography

This was Ed’s real website: WordPress on GoDaddy.

Now hand-coded, fast on a phone, built to book sessions. edgutentag.com (opens in a new tab)

Electrical

Illustration · not a client

The electrician

“Not secure” in the address bar and an intro that never finishes loading. People leave before it starts.

Relit: secure, instant, and the emergency number is the first thing you see.

Mechanic

Illustration · not a client

The mechanic

Old hours, “coming soon” since forever, no Google Business Profile. Google sends the job down the road.

Relit: real hours synced with Google, online booking, and a map that finds the workshop.

Landscaping

Illustration · not a client

The landscaper

A builder template, an ad for the builder, and “Your Site Title”. It looks like a thousand others.

Relit: their own look, their own photos, their own name on Google.

Every window on the avenue, lit.

Yours could be next. Keep walking: Ed’s story, the price board and the studio door are just ahead.

Keep walking

Same shop. Same owner. Lights on.

Ed Gutentag photographs the Emerald Coast. His old site was WordPress on GoDaddy. Drag the blind to see what changed.

After: Ed Gutentag’s new hand-coded site, an aerial beach photo with the headline Hollywood Experience, Emerald Coast Memories
Before: Ed Gutentag’s old WordPress site, pale turquoise with a script logo over a boat photo
Real screenshots: edgutentag.com before and after the rebuild.

“I had to keep up with him as opposed to wait for him.”

“Gregory took complete control of redoing my website … His ideas are fantastic … He is very fast … I had to keep up with him as opposed to wait for him … Gregory handled dealing with my host GoDaddy and I absolutely trusted handing it over.”

Ed Gutentag, Google review

What’s in the window, every build

Same list whether it’s three pages or thirty. No upsell to get the basics right.

  • Custom designDrawn for your business. No templates.
  • Hand-coded, fastA static site on Cloudflare. No plugins to break.
  • Phones firstWorks on a phone and for everyone, including screen readers.
  • Local SEOStructured data so Google knows what you do and where.
  • Google Business ProfileSet up and kept in sync with your site.
  • AnalyticsSee who visits and what they tap.
  • You own itYour site, your domain. Not rented.
  • Care plansHosting, SSL, backups and updates, handled.

The price is on the board

Fixed prices, in writing, before anything starts. You find out what your site would cost after a free audit, not after a sales call.

  • 50% to start, 50% at launch
  • Care plan from month one
  • You own the site outright

“He is very fast … I absolutely trusted handing it over.” Ed Gutentag, Google review

Get my free audit

Builds

Starter
$2,200
3 pages · solo trader
Studio
$4,500
5–7 pages · small business
Signature
$8,500
10+ pages · established

Care plans a month

Essential
$165
Always On
$325
Concierge
$650

Hosting · SSL · backups · updates

Three stops to a lit window

  1. Free audit

    Send your web address. Greg looks at it the way a customer does, on a phone and in a hurry, and tells you plainly what’s costing you calls.

  2. Fixed quote

    One price, in writing, before any work starts. Half to start, half at launch.

  3. Launch

    We build it, move your domain, set up your Google Business Profile and switch the lights on. You own all of it.

Come in, talk to Greg.

Send me your web address. I’ll tell you, honestly and for free, what your website is costing you and what fixing it would cost. Greg Howard, Seventh Avenue Media

No website yet? Leave it blank and say hello.

The studio is in Panama City Beach, on Florida’s Emerald Coast. The name comes from Seventh Avenue in Cape Town, where it started.

Panama City Beach at sunset, seen from a golf cart A boardwalk to the beach in Panama City Beach A beachside street in Panama City Beach at dusk